Transforming Your Business Strategy into Scalable Growth
Empowering Your Growth
Strategic Commercialization, Marketing & Business Development Leadership
Inside Sales Group (ISG) excels in identifying and cultivating untapped strategic growth opportunities across B2B and B2C markets. We transform early-stage visions into commercial reality by aligning operations, marketing, logistics, and customer acquisition into a unified go-to-market strategy.
Led by Founder & President Elayne Dudley, ISG specializes in launching and scaling early-stage and growth-stage businesses across controlled-environment agriculture (CEA), aquaponics, hydroponics, fresh foods, and adjacent B2B sectors.
We partner with companies to:
- Identify and evaluate new market opportunities
- Build and execute market-entry and commercialization strategies
- Develop compelling go-to-market positioning and customer-facing messaging
- Strengthen distributor, logistics, procurement, and sales channel alignment
- Position products for successful wholesale and retail buyer adoption
- Accelerate early revenue while reducing go-to-market friction
Our Approach
We blend operational understanding with strategic marketing and commercial leadership functioning as an integrated extension of the executive team rather than an external service provider. ISG brings founder-level involvement, disciplined execution, and hands-on industry experience to drive measurable, sustainable growth.